Scamto Episode #2 |
Tuesday, 02 June 2009 | |
For all of us ‘lanies’, keen to know what darkies (black people) ‘skinner’ about- check out this episode as siringa (chat) to two time Loerie Award winner Lebo Motshegoa, the brains behind Township Talk – a dictionary that truly captures township lingo and promotes the recognition of kasi taal (township slang) as an advertising medium. An English ad eMzantsi vandag is no longer feasible- convert it to kasi slang and Hola!, you connect with the black market. Lebo Motshegoa, Founder of Township Talk, noticed this gap and gave birth to a dictionary to authenticate the kasi language to assist the advertising industry in capturing young black consumers, using their day-to-day language. Download audio files Part 1 Part 1 Part 2 Part 3 Part 4 |
< Prev | Next > |
---|